FRAMER

Advertisement & Brand Development

Jennychem

Overview

I joined Jennychem at the beginning of a major
re-brand. As Jennychem's Junior Graphic Designer I assisted James Still (Head Designer) with brand development and creation of promotional content over digital media, web and print.

I joined Jennychem at the beginning of a major re-brand. As Jennychem's Junior Graphic Designer I assisted James Still (Head Designer) with brand development and creation of promotional content over digital media, web and print.

I joined Jennychem at the beginning of a major re-brand. As Jennychem's Junior Graphic Designer I assisted James Still (Head Designer) with brand development and creation of promotional content over digital media, web and print.

Approach

We wanted to create a brand that signified trust and competence, while remaining exciting. We decided to divide the products into 3 categories each with their own distinct pattern while also keeping key brand elements the same for consistency.

Social Media

Our team created advertisements & promotional content that helped grow Jennychem's instagram by close to 10,000 followers in under 1 year. I produced static and motion graphics for Facebook, Instagram & Tik Tok, these were High ROAS Adverts and Creative Organics that boosted engagement & followers.

Billboards

I created 3 out of 5 billboard ads that were shown on over 200 screens at 26 locations across the UK. The turn around for this project was 1 week. I conceptualised and created artwork for 3 of the designs, Applying motion to all 5 of the designs (one of which i have prefer as a static). 

2023 - 2024 - 2025

Kent